Measuring the value of Immersive Learning

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Look around. The value of Immersive Learning manifests across the entire business. From cost savings, to operational efficiency, to employee engagement, explore the measurable impact of Immersive Learning.

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Like many disruptive technologies in the enterprise, Immersive Learning is rewriting the rules on how to calculate impact on people and business. Using quantitative and qualitative data from Strivr’s many scaled deployments and intelligence from millions of VR training sessions, we now know that Immersive Learning is much more than simply “better training.” 

In fact, Strivr’s Immersive Learning platform is creating measurable value across three distinct tiers of the enterprise, which we’ve developed into the first definitive value framework for Immersive Learning. 

Here’s a sneak peek at some case studies that demonstrate how Strivr’s Immersive Learning platform is creating value in terms of cost savings, operational efficiency, and employee engagement. 

Download Measuring the impact of Strivr’s Immersive Learning platform ebook to read more stories and see the full framework.

Decrease incident costs

of employees at multinational
food processor felt more
prepared to handle safety hazards

One powerful remedy to create a safer workplace is better workforce preparation, and that does not come with reading a manual. Practice in a realistic environment helps develop situational and spatial awareness that leads to safer workplace behaviors, fewer incidents, and reduced costs for Strivr customers.

A multinational food processor plant trained employees to work safely and efficiently on the line and practice safe behaviors in the virtual plant environment. Because Immersive Learning is experiential, it has transcended language and cultural barriers, while touching both managers and new hires for refresher training and onboarding, respectively. After just a 15 minute immersive training experience, 89% of employees felt more prepared to handle safety hazards.

Eliminate business interruptions

Major U.S. airline avoided commissioning plans for training, a daily cost of


Whether it’s pulling an employee off the sales floor or paying for an aircraft to be taken out of commission, training can be a significant disruption to normal operations. Immersive Learning saves costs by giving access to high value material anywhere, anytime, and providing effective training in the flow of business.

At a major U.S. airline, Immersive Learning allows ground technicians to get valuable practice on A320 inspection, building the capability to identify key mistakes on a “dirty” plane and ingrain the correct order of process. The training offers realistic, hands-on practice on planes that normally would cost $10,000 at a time to rent, reducing the need to rent planes and take them out of commission for training purposes.

Decrease turnover 

Global shipping company provided a realistic job preview, resulting in
retention of package handlers

Immersive Learning can provide a realistic job preview to candidates and new hires, reducing the likelihood of turnover. In the headset, they are exposed to the sights, sounds, and atmosphere of their future workplace. There are no surprises when they step onto the job on day one; they show up mentally and physically prepared. 

For a global shipping company, loading dock workers turned over at an exceptionally high rate, oftentimes because they did not fully comprehend the nature of the work they would be doing. In some cases, new hires would even quit the same day they started. With Immersive Learning, every new employee across the company gets the same realistic preview of the job experience, improving consistency and setting the right expectations at scale. Not only are new employees extremely excited and intrigued by the training, but the company has doubled retention of loading dock workers since implementing Immersive Learning. 

Accelerate speed to proficiency

Walmart shortened training time for associates on a new technology by


To rollout innovation that will provide a competitive edge, it needs to be done at scale consistently and efficiently. Immersive Learning is an effective replacement for instructor-led and on-the-job training because it significantly reduces time spent training without sacrificing effectiveness or engagement.

Walmart wanted to introduce an in-store pickup option via new technology called a pick-up tower, but needed to maintain a strong customer experience. They could not afford a lack of consistency or long wait times for pick-up. Immersive Learning allows associates to train before the equipment is even installed, making virtual use of the best teachers. This removes interruptions to the regular business flow, and trims the time needed for training from eight hours to 15 minutes.

Improve customer service

Fidelity boosted customer satisfaction by
in less than 6 months

There are so many factors that go into customer satisfaction, one of which is well-prepared customer-facing employees. Immersive Learning allows for on-demand practice learning both the procedures to be effective and productive, as well as the empathy and communication skills to handle all types of customers, from the frustrated to the inquisitive. 

Fidelity call center agents face difficult and emotional financial conversations regularly, and navigating them properly and with empathy is key to maintaining strong customer satisfaction scores. Immersive Learning allows employees to practice critical thinking and gain a holistic picture of customer needs, so they can better develop empathy and communication skills. Fidelity also gained higher visibility into employee performance and the ability to identify gaps in training and skill, leading to a 10% increase in customer satisfaction in less than six months.

“Immersive Learning allows us to recreate those situations that we can’t or don’t want to recreate at the store with customers present. Associates go through training in a real, life-like environment so they can learn from it and feel the experience of it.”

-Andy Trainor
VP, Learning, Walmart US

Reduce onboarding time

Sprouts reduced new hire
values training by 81%.

After a new employee is hired, that person needs to contribute as quickly as possible. Immersive Learning provides the realistic training in a virtual world that replicates the real world so new hires gain the necessary knowledge and skills faster.  

As a result of the pandemic, Sprouts found itself needing to hire thousands of new employees quickly, even as protocols were changing to keep everyone as protected and healthy as possible. Faster, safer onboarding was critical to meeting customer needs during a challenging time. With Immersive Learning, Sprouts reduced new hire values training from four hours to 45 minutes – an 81% decrease. Most importantly, Sprouts can continue to hire and onboard as needed because they no longer rely on an approach that requires days-long group instruction or travel. 

Improve workplace safety 

of Verizon store employees felt prepared for dangerous situations.

For employees to thrive, they need to feel confident and prepared, even in the most high-stress, rare situations. Immersive Learning enables mental repetitions in a safe environment that feels like real life, making it an ideal approach for such critical moments. 

Verizon wanted to provide realistic training to teach employees how to react to armed robbery situations. By teaching employees how to manage emotions, the company emphasized what was most important: the safety of their employees and customers. Verizon associates use Immersive Learning to experience going through the critical steps of de-escalating a high-risk moment and making the right decisions under intense pressure. With Immersive Learning, 97% of Verizon associates felt prepared for these dangerous situations.

Improve brand & scale culture

Sprouts increased retention of all six company values by 16 times.

As onboarding moves to be more remote, it becomes more challenging to communicate brand values and engage employees in company culture meaningfully. Immersive Learning has the ability to give realistic experience with company values, both for new employees and as a refresher for tenured employees, to help create and improve the brand consistency.

Immersive Learning helps Sprouts to scale their unique culture in a standardized way, all while reinforcing the importance of customer service. When employees were tested on their conceptual understanding of the core values, 48% of the learners who did VR learned all six values perfectly, compared to only 3% who trained using traditional methods – a 16x improvement. VR learners even outperformed senior managers who had trained under the old paradigm. 

“It’s one thing to talk about safety and security for your employees. It’s another thing to bring that idea to life.”

-Michael Mason
Senior VP & Chief Security Officer, Verizon


Never before has the promise of VR-based training in the enterprise been more clear than it is today. With the value framework for Immersive Learning, we can now measure and prove the impact of this groundbreaking approach, setting the stage for unprecedented growth in adoption.